Rose Parade floats in the making
Three local companies -- Phoenix Decorating Co., Fiesta Parade Floats and Artistic Entertainment Services -- build most of the floats that appear in the widely viewed Pasadena parade. See also: 360° panoramas of the floats being decorated
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Phoenix Decorating Co.
Floats fill a huge work area at Phoenix Decorating in Pasadena. The company is building half of the 44 flower-covered behemoths that will be in the 2012 Rose Parade.