Image 1 of 16

Never underestimate 'big Willie' box office returns.<br>
<br>
The mega-star's last blockbuster, 'I Am Legend,' exceeded industry estimates by almost $30 million its opening weekend, hauling in $77 million in early December.<br>
<br>
But how the heck did Will Smith graduate from Philadelphia's 'Fresh Prince' to a two-time Oscar-nominated actor and the reigning blockbuster king?<br>
<br>
It's called careful careerism with a good head for populist fare.<br>
<br>
Here's a look back at how Smith has balanced mass popularity with an eye toward artistic credibility.<br>
<br>
<b>Related</b>:
<a href="http://theenvelope.latimes.com/env-notes-hammond-legendoscar16dec16,0,6573369.column?coll=env-home-top-headlines">He may be 'Legend,' but what about Oscar?</a>

'I Am Legend' (2007)

( AP Photo/Warner Brothers )

Never underestimate 'big Willie' box office returns.

The mega-star's last blockbuster, 'I Am Legend,' exceeded industry estimates by almost $30 million its opening weekend, hauling in $77 million in early December.

But how the heck did Will Smith graduate from Philadelphia's 'Fresh Prince' to a two-time Oscar-nominated actor and the reigning blockbuster king?

It's called careful careerism with a good head for populist fare.

Here's a look back at how Smith has balanced mass popularity with an eye toward artistic credibility.

Related: He may be 'Legend,' but what about Oscar?